You can link it, but you can’t truly embed a custom GPT into your site as an on-page widget. Custom GPTs live inside ChatGPT. To use one from your website, you share the GPT and place a button or link on your site that opens it in ChatGPT. If you want a chatbot that appears directly on your site, that’s an API build, not a shared custom GPT.
Here’s the clean setup for Asym Haus:
Easiest path
Create the GPT.
Click Share in the GPT editor.
Choose your sharing level.
Copy the GPT link.
Add a button on your site like:
Discover Your Brand FrequencyLink that button to the GPT URL.
Good CTA ideas for your website
Discover Your Brand Frequency
Start the Asym Haus Brand Signal Session
Find the Signal Beneath Your Brand
Begin Your Brand Frequency Reflection
Best place on your site
Put it:
on the homepage as a CTA block
on your services page as a pre-discovery step
on your contact/start page as a qualifier
optionally in your email welcome sequence too
What to say under the button
Use something like:
A guided creative conversation to help you hear the true signal of your brand. In one session, you’ll receive a Brand Frequency Reflection you can save and share with Asym Haus.
Important practical note
Because the GPT lives in ChatGPT, your visitor will generally need to open it there, and depending on their access/plan/setup, they may need to sign in to use it. Sharing options and access can vary by plan and workspace settings.